UC Santa Barbara, Double Major, English and Film Studies,
1993
UC Santa Barbara Extension, Graphic Design and Visual
Communications Professional Certificate, 2001
Continuing Education, UC Berkeley, San Francisco State
Multimedia Studies Program, College of Marin, Laney College, 1999-current
Art Director, Haggin Marketing
Inc., Sausalito, CA
6/05 – Current
Concepted and developed spread and cover catalog designs for one of the Nation's largest computer, software and peripherals retailers. Responsibilities included concept roughs, requisition of illustrations, and brainstorming and concept development work with the entire creative team. Participated in reviews with account management and the creative team to fine-tune concepts to client expectations. Implemented in-round changes on concepts and layout. Responsible for photography selects. Conducted image searches for licensing of photography. Involved in photography meetings to prepare photography for final layout. Successfully designed and saw through to completion the front cover designs for the November and December 2005 holiday catalogs. Prepared artwork for client presentation. Designed direct mail pieces, including a key piece of collateral for a major push of the client's new product line that met with rave reviews from the client's management team.
Sr. Production Artist, Haggin Marketing
Inc., Sausalito, CA
12/03 – 6/05
Performed catalog production in a fast-paced deadline-driven environment
for one of the Nation's largest computer, software and peripherals retailers.
This included content edits, image placement and sizing, preparing notations
for separator and pdf output. Reviewed and extensively checklisted spreads
prior to print release. Prepared print-ready artwork in photoshop and
illustrator. Participated in production and process improvement meetings.
Was primary Production Artist for a new large-format promotional piece
that went to print flawlessly.
Freelance Designer
08/03 – 12/03
Performed magazine and catalog production, primarily using Quark. Reviewed
pieces prior to print production release. Managed return of artwork
submissions. Participated in production meetings.
Senior Designer, Coda Creative Inc.,
Oakland, CA
03/99 – 08/03
Design firm serving the high-tech sector. Acted as Coda Creative's lead
print and web designer. Responsible for design and production of four
interactive cdroms. Brought websites and flash product demos from concept
to completion. Worked on brand development, advertisements and collateral,
including postcards, posters, datasheets and brochures, from concept
to final production. Additional duties included copywriting, proofreading
and copyediting. Managed multiple projects and clients simultaneously.
Continually brought projects to completion on-time and under budget.
Production Assistant, Marketing Designs,
Belmont, CA
11/98 – 03/99
Direct marketing firm catering to real estate professionals. Designed
direct mail pieces and monthly newsletters. Developed newspaper ads.
Served as copy editor and proofer and was responsible for approving
pieces for final production.
Team Leader, Frontier Communications,
Santa Barbara, CA
09/93 – 07/98
Nationwide telecommunications firm specializing in business and residential
long distance. Analyzed and resolved internal and external billing disputes,
including a long-standing billing issue which resulted in a savings
of $100,000 for the company. Received the company's second highest award
for superior performance. Directed the seamless transition of 8,000
telecommunications customers to a new billing system, managing a team
of 12, meeting all established deadlines.
